CEO Madhav Sheth said Realme GT 5G will go global in June and the company is planning a $100 5G phone
Realme India and Europe CEO Madhav Sheth announced at the company’s 5G conference on Thursday, June 3 that the Realme GT 5G flagship smartphone will be available globally in June. To expand its market reach, the Chinese company plans to release a 5G phone at a price of around $100 (approximately Rs. 7,300). Realme plans to grow its 5G phone line to over 20 models by 2022, accounting for 70% of the company’s overall portfolio, according to Sheth. In 2020, the company will have 14 5G phones on the market, accounting for 40% of all its devices.
The Realme GT 5G, which has a Qualcomm Snapdragon 888 SoC and a starting price of CNY 2,799, was released in China in March (roughly Rs. 31,900). It appears that this is the model that will be introduced to global markets in June. Realme has already teased the introduction of its smartphone in India.
Realme is revamping its product line and making the Realme GT a flagship phone series to extend its market with more 5G phones, the firm announced during its virtual 5G summit.
“The number series will be the pioneer of Realme’s 5G debut into the market, while the Narzo series will harness 5G technology to give highly optimized 5G gaming experiences to gaming enthusiasts,” Sheth said. “At the same time, the Realme GT series will serve as Realme’s new flagships in the dynamic 5G 2.0 era, with innovations in high performance and image, respectively.”
Sheth also mentioned that a camera-focused flagship will be released in July under the Realme GT series. The new phone’s characteristics, however, have yet to be published.
Within the next three years, Realme hopes to have 100 million 5G phone users. To achieve its goal, the business wants to open over ten 5G pop-up stores throughout the world in 2021, where potential consumers may try out 5G through cloud gaming, augmented reality (AR) use cases, and live streaming, among other novel applications.
In 2021, the business plans to open seven 5G R&D centers around the world. In India, one of them will be. Realme also intends to invest $300 million (approximately Rs. 2,189 crores) in 5G technology research and development globally.
In a prepared statement, Peter Richardson, VP & Research Director, Counterpoint Research, stated, “By the end of last year, we saw some highly competitive 5G products launched at reasonable pricing in China, with Realme being the most aggressive with its V3 5G selling for roughly $145.”